These customized pre-paid transaction cards provide the ultimate in
merchant profitability, safety, marketability, and accountability.
Emblazoned with your business name, and, if desired, the business
logo, they are an extremely valuable and popular addition to the list
of payment options now available to you. The cards can operate as
either a gift card, which makes them the electronic equivalent of a
gift certificate, or as a loyalty card, which allows them to be used
as an effective marketing tool.
The card is either pre-loaded for a
predetermined amount, or it is loaded for a certain amount at the time
of purchase. The customer purchases the card with cash, check, or
credit card. The card is then ready to be used, but only
at your store. It can be reloaded an indefinite number of times for
reuse. Your only costs are a small initial setup fee, a small fee for
the purchase of the cards, and a minimal per transaction charge.
Here are just some of the benefits:
-
You are paid now for the card, which is
used sometime later. This provides a tremendous boost to your cash
flow.
-
The customer will plan to
shop with you, rather than doing so on impulse.
-
More than 50% of gift cards recipients
make more than one trip to the store to use the value on the card.
-
More than 60% of gift card recipients
spend more at the store than the value of the card.
-
Loyalty cards give the ability to track
and reward loyal customers.
-
Card holders often leave some portion of
the card value unused, further increasing your profitability.
These are just a few of the advantages
that thousands of merchants are experiencing with gift and loyalty
cards. Speak to one of our consultants to get more details on how they
can do even more for you.
